Topic: halo effect

  • Can Your Brand Survive Without Paid Media?

    Can Your Brand Survive Without Paid Media?

    A five-week pause of all paid digital advertising for a restaurant chain led to a 22% drop in site visits and a 9% loss in online orders, costing over $105,000 in revenue, despite organic traffic growth. The experiment revealed a significant "halo effect," where paid media boosts overall brand vi...

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  • This 4K Gaming Monitor's Incredible Brightness Demands Sunglasses

    This 4K Gaming Monitor's Incredible Brightness Demands Sunglasses

    The TCL 27R94 QD-MiniLED monitor features an exceptionally high peak brightness of 1,600 nits and VESA DisplayHDR 1400 certification, maintaining 1,400 nits across the entire screen for a vivid and consistent HDR experience. It utilizes a Fast-HVA panel with a 1ms response time and a 4,000:1 stat...

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