Topic: ecommerce traffic

  • Don't Choose: SEO and AI Search Are a Winning Combo

    Don't Choose: SEO and AI Search Are a Winning Combo

    The debate between traditional SEO and AI search tools presents a false choice, as both are being used together to expand user research habits rather than replace one another. Brands should adopt a dual strategy, tracking performance across both channels and creating content that comprehensively ...

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  • SEO vs. AI Search: Why You Need Both

    SEO vs. AI Search: Why You Need Both

    AI tools and traditional search engines are complementary rather than competing, with consumers using both to expand their search capabilities and creating opportunities for brands to leverage multiple channels. Research shows that AI tool usage increases rather than replaces Google searches, exp...

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