Topic: display network

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  • Google's New AI "Ads Advisor" Put to the Test
    November 14, 2025
    72%

    Google's New AI "Ads Advisor" Put to the Test

    Google's experimental Ads Advisor AI tool shows promise for improving ad campaigns but requires significant refinement before becoming fully reliable. The tool demonstrates impartiality by researching beyond Google's ecosystem and sometimes advises against default settings, though it occasionally...

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  • Unlock Demand Gen: Google Ads' Most Underrated Campaign
    January 9, 2026
    70%

    Unlock Demand Gen: Google Ads' Most Underrated Campaign

    Demand Gen is a Google Ads campaign type that uses audience-based "push" marketing with visual content, appearing on YouTube, Gmail, and Discover to engage users not actively searching. It focuses on high-quality, logged-in audiences for better traffic, offering flexible bidding and detailed repo...

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Campaign Optimization (2) google ads (2) advertising strategy (1) conversion tracking (1) Agentic AI (1) audience targeting (1) performance max (1) ai limitations (1)