Topic: digital ecosystem
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Ooredoo Fintech & PayPal Boost Global Digital Payments
Ooredoo Fintech and PayPal have partnered to integrate Ooredoo Wallet with PayPal World, creating a unified global payments network for the MENA region. This collaboration enables users to connect with nearly two billion consumers worldwide, facilitating international money transfers and access t...
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Kuwait & Google Cloud Boost Digital Skills for Public Workers
Kuwait has launched the second phase of its Digital Skills Development Initiative with Google Cloud to provide government employees with advanced training in cloud computing, AI, and cybersecurity. The initiative is a strategic investment aligned with the New Kuwait Vision 2035, aiming to enhance...
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Agentic AI: The Future of Content Strategy
The digital marketing landscape is shifting as AI agents like ChatGPT become an autonomous traffic engine, requiring content to be optimized for these systems alongside Google and human readers. A new methodology called Agentic SEO is emerging, focusing on structured content through data enrichme...
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98% of Cyberattacks Exploit Human Error, UAE Council Warns
98% of successful cyberattacks are due to human error, with criminals increasingly using psychological manipulation rather than technical exploits. Attackers employ social engineering tactics like impersonation, fake rewards, and urgency to trick individuals into revealing sensitive information. ...
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Moroccan Super App Done.ma Secures $2.1M Seed Funding
Done.ma, a Moroccan startup, has raised $2.1 million in seed funding to develop a super app that integrates services like food delivery, shopping, transport, and financial tools. The platform currently operates in eight regions with over 1,000 partners and plans to use the funds to expand geograp...
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Mastering SEO in the AI Era: Be the Trusted Answer
SEO has evolved to focus on educating AI systems to establish brands as definitive solutions across various platforms. Google's ecosystem, with its web index, knowledge graph, and language model, serves as the blueprint for how AI-driven search learns and operates. Success in modern SEO requires ...
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