Topic: data management
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Beyond the Send Button: What Truly Defines Email Platforms Today?
The email marketing landscape has evolved to include standalone tools, integrated marketing clouds, and cross-channel innovators, focusing on sophisticated data management, seamless integration, and embedded intelligence.
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Getting Serious About Email: A 2025 Perspective on Strategy and Tools
Email marketing remains a reliable and evolving channel, influenced by data privacy changes and advancements in AI. DigitrendZ Blog references two key resources: "Email Marketing Platforms: A Marketer's Guide" and "Is Email Dead? Exploring the Evolution and Vitality of Email."
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