Topic: cross-channel analysis

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  • Master PPC Reporting with GA4 and Looker Studio
    February 20, 2026
    80%

    Master PPC Reporting with GA4 and Looker Studio

    GA4 serves as a foundational data repository for tracking user interactions, but it is not designed for polished, stakeholder-friendly reporting. Looker Studio transforms raw GA4 and advertising data into interactive dashboards, providing unified cross-channel views and deeper insights into campa...

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Related Topics

data integration (1) data visualization (1) performance marketing (1) data storytelling (1) waste reduction (1) ppc reporting (1) geographic performance (1) budget pacing (1)