Topic: crawl budget
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Don't Let Your Crawl Budget Drain Revenue in the AI Era
AI crawler traffic surged 96% between 2024 and 2025, creating a need to efficiently manage crawl budgets by prioritizing high-value pages that drive revenue over less impactful ones. The PAVE framework helps evaluate crawl priority by assessing pages' Potential, Authority, Value, and Evolution, e...
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Google: Soft 404s Waste Crawl Budget Even with 200 OK
Soft 404 errors, which return a 200 OK status but display "page not found" messages, waste crawl resources by misleading search engines into indexing low-value pages. Google Search Console's Index Coverage report helps identify soft 404s, such as out-of-stock product pages or empty search results...
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How Global Sites Magnify Tech Errors & How to Prevent Them
International technical SEO errors, like misconfigured tags or directives, can quickly multiply and severely impact search visibility and user experience across global markets. Issues often propagate through shared templates or codebases, creating a ripple effect where a minor error in one region...
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Google's New Image SEO Tip: Use Consistent URLs for Same Images
Optimizing image URLs by reusing the same URL for identical images across pages improves crawl efficiency and saves server resources, as per Google's updated SEO guidelines. This practice reduces duplicate content crawling, conserves crawl budget, and prevents wasteful server storage by eliminati...
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