Topic: budget shifts
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Mastering Product-Market Fit for AI Startups
AI startups require a new approach to measuring product-market fit due to the rapid pace of AI development, moving beyond traditional tech strategies. Key indicators of success include the transition of AI spending from experimental budgets to core operational funds and strong user engagement met...
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Marketers Boost Results with Content Strategy Overhaul
Most marketing professionals now see tangible benefits from their content efforts, with 61% of organizations reporting improved performance, driven by the widespread adoption of formal content strategies. The primary driver of success is the ongoing refinement of core content strategy itself, cit...
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