Topic: authoritative sources
-
Boost Local SEO with Entity Linking: A Case Study
Search engines now prioritize semantic understanding over simple keywords, requiring businesses to define core topics as structured entities to achieve clarity and authority in local search results. Entity linking, both internal and external, is crucial for disambiguating place names and services...
Read More » -
ChatGPT Drives 1% of All Website Traffic
AI platforms now generate just over 1% of all website traffic, with ChatGPT responsible for 87.4% of these referrals, indicating a shift in how users discover information online. Organic search remains the primary traffic driver overall, but brands risk losing visibility if they are not cited in ...
Read More » -
Data Zoo and Ping Identity Unite to Secure Global Verification
Data Zoo and Ping Identity have partnered to integrate Data Zoo's global data into the PingOne Verify platform, enabling faster and more secure international identity verification without compromising user experience. This collaboration enhances digital trust by providing Ping Identity customers ...
Read More » -
AI Search Skips Reddit, Prefers Brand Sources: Report
Brand-controlled sources, such as official websites and business listings, supply 86% of AI citations, challenging the belief that community forums are the primary information source for AI models. Different AI models show distinct source preferences: Gemini favors brand websites, ChatGPT relies ...
Read More »