Topic: app store ads

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  • Apple Expands Ad Slots in App Store Search Results
    January 24, 2026
    100%

    Apple Expands Ad Slots in App Store Search Results

    Apple is expanding App Store advertising by adding multiple ad slots per search, starting in the UK and Japan on March 3rd before a global rollout by month's end. Advertisers cannot control or bid on specific placements, making creative relevance, keyword strategy, and conversion tracking more cr...

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  • Apple Expands App Store Search Ads
    December 19, 2025
    95%

    Apple Expands App Store Search Ads

    Apple will expand App Store search ads starting in 2026, adding new ad slots while strictly prioritizing relevance over advertiser control for placement. Advertisers cannot manually place these new ads; eligibility is automatically determined by relevance to the search query, with bidding only co...

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Related Topics

Keyword Strategy (2) search results (2) Global Rollout (1) ad expansion (1) automated ad creation (1) conversion rates (1) user intent (1) pricing model (1)