Topic: ai platforms
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How AI Engines Create and Cite Their Answers
The generative AI landscape features distinct platforms like ChatGPT, Perplexity, and Gemini, each using unique methodologies that affect output quality, sourcing transparency, and editorial workflows. AI systems operate on two main architectures: model-native synthesis, which generates responses...
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Unlock AI Search Visibility with Structured Data
The digital information landscape is shifting due to AI platforms, requiring marketers to adapt content strategies for machine consumption and prioritize structured data over traditional SEO. Structured data provides essential context for AI systems, improving content interpretation, reducing hal...
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CMO's Guide to Winning the AI Search Revolution
The rise of multi-platform AI search is fragmenting user behavior, with tools like ChatGPT and Perplexity serving distinct needs, forcing brands to rethink their digital visibility strategies. Marketing must shift from traditional SEO to optimizing for AI referencing, where content is cited withi...
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AI Search Fails Users 3X More Often Than Google
AI search tools frequently direct users to non-existent or broken pages, with ChatGPT performing the worst by generating 1% of clicked URLs that result in 404 errors. The issue stems from AI systems relying on outdated training data and sometimes inventing plausible-sounding URLs that have never ...
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AI's Threat to Publisher Revenue and Ads
Conversational AI tools like ChatGPT are reducing user clicks on ads and publisher websites, threatening the advertising-based revenue models of digital publishing and search engines. Publishers are experiencing significant traffic and revenue declines due to AI-generated summaries and zero-click...
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Surviving SEO: What To Do When the Click Disappears
Artificial intelligence is transforming digital marketing by enabling search engines to deliver direct answers on results pages, reducing the need for users to click through to websites. Marketers must adapt by creating AI-friendly content with clear, upfront answers and structured formats like F...
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Sovereign AI Takes Center Stage at GITEX Global 2025
Sovereign AI will be a key focus at GITEX Global 2025, with Open Innovation AI showcasing secure, scalable platforms to help organizations accelerate AI initiatives while ensuring data privacy and national oversight. Open Innovation AI collaborates with industry leaders to offer comprehensive sol...
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Survey: ChatGPT and AI Tools Rise as Google Search Declines
AI tools like ChatGPT are rapidly gaining popularity for online information searches, significantly reducing reliance on traditional search engines like Google. User behavior is shifting towards a hybrid approach, blending AI tools and social platforms, with younger audiences leading this change ...
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AI User-Agent Crawlers: The Complete 2025 List
Controlling AI crawler access is crucial for SEO, balancing visibility in AI-powered tools with preventing server strain from excessive requests. Identifying AI crawlers is challenging due to incomplete user-agent data, requiring verification via IP addresses and server log analysis. Distinguishi...
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AWS CEO Aims to Secure Amazon's AI Cloud Leadership
AWS is building an integrated AI ecosystem with models, custom chips, and agents to offer enterprises a cost-effective and secure platform for deploying AI at scale. The company's strategy, via its Bedrock platform, is to deliver AI as a reliable service, leveraging its strengths in data control,...
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Master Brand Authority & E-E-A-T in the AI Search Era
AI-generated answers are transforming search platforms by providing synthesized responses that capture user attention and influence information discovery, often bypassing traditional search results. Trust and E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) are now critical for...
Read More » Measure Your AI Search Visibility & Prove Business ROI
Brand visibility is now the key SEO metric in AI search, as AI-generated answers often bypass traditional website visits, making brand mentions in these responses critical for customer engagement. A brand visibility score quantifies presence in AI answers, calculated by the percentage of brand me...
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5 Key Factors to Boost Your AI Search Visibility
AI is transforming search, requiring brands to optimize content specifically for AI systems like Gemini and Copilot to maintain visibility in AI-generated responses. To succeed in AI SEO, focus on five key pillars: ensuring content retrievability, aligning with conversational queries, differentia...
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What ChatGPT Reveals About Your Brand & Why It Matters
ChatGPT's rapid growth to 190 million daily users has fundamentally changed how consumers research products and make purchasing decisions, making AI platforms essential for brand visibility. Brands risk losing narrative control as ChatGPT increasingly shapes consumer perceptions, with 77% of user...
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Commvault Launches Data Rooms to Link Backup Data with AI
Commvault's Data Rooms provide a secure environment for businesses to connect backup data to AI platforms and data lakes, bridging data protection with activation while minimizing risk. The solution addresses challenges in data accessibility and trust by offering built-in governance, automated cl...
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Nordic Founders' Bold Bets Are Driving Success
The Nordic startup scene has rapidly evolved into a major tech powerhouse, with companies achieving billion-dollar valuations and rapid revenue growth, such as Lovable reaching $200 million in a year. A key factor in this success is the region's robust social safety net, which encourages entrepre...
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How to Track Keywords That Don't Rank in AI Search
AI-driven search platforms like ChatGPT and Google's AI Overview provide direct answers instead of ranked links, making traditional keyword ranking reports insufficient for measuring visibility. Marketers must adopt new strategies that focus on user intent, probabilistic outcomes, and treating AI...
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Dubai's in5 Startups Secure Over $2.45 Billion in Funding
Dubai's startup incubator in5 has secured over AED 9 billion in cumulative funding for its portfolio companies, reflecting a 14% annual increase and underscoring Dubai's thriving entrepreneurial environment. Since its founding in 2013, in5 has supported more than 1,100 startups across technology,...
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UAE AI Leaders Complete U.S. Tech Tour
A delegation of UAE Chief AI Officers completed a knowledge tour in the U.S., engaging with top tech firms like Google, Meta, and NVIDIA to advance the UAE's goal of becoming a global technology hub and accelerating its digital transformation. The program aimed to immerse officers in cutting-edge...
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AI Search Is Real: An SEO Expert's Action Plan
AI is fundamentally reshaping digital marketing and search engine dynamics, challenging traditional content monetization and forcing professionals to adapt their strategies for emerging platforms. While AI search tools currently generate a small percentage of overall traffic, capturing even a fra...
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AI Agents Are Coming: An SEO Expert's Survival Guide
The core role of SEO is shifting from optimizing for search engines to becoming a strategic interface between businesses and technology, driven by the rise of AI agents. SEO professionals should start by creating custom AI assistants (like Gemini Gems) and learn to chain them into automated workf...
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Thomas Middleditch Surprises Crowd at TechCrunch Disrupt 2025
Thomas Middleditch, known for his role in "Silicon Valley," made a surprise appearance at TechCrunch Disrupt 2025, presenting for the Australian startup Othelia during the pitch showcase. He detailed Othelia's mission to create a Cursor-like platform for storytellers, adding humor and connecting ...
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Tenable Uncovers Critical Google Gemini AI Flaws That Risked User Data
Tenable Research uncovered three critical security flaws in Google's Gemini AI, known as the Gemini Trifecta, which allowed attackers to manipulate the AI and steal sensitive user data without direct system access. The vulnerabilities affected components like Gemini Cloud Assist, Search Personali...
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Reddit and Google Deepen AI Partnership in New Talks
Reddit and Google are negotiating to integrate Reddit's content more deeply into Google's AI tools, potentially changing how information is curated and presented. Reddit is pursuing a dynamic pricing model for its data, aiming to be compensated as an essential supplier based on the value of its u...
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Telecom Egypt Boosts Regional Reach with Aqaba Hub & Coral Bridge Cable
Telecom Egypt has expanded its regional role by establishing a new Point of Presence at the Aqaba Digital Hub in Jordan, enhancing its capacity as a digital gateway for high-bandwidth solutions. This expansion is supported by the activation of the Coral Bridge subsea cable, which provides a direc...
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How Search Engines Fuel AI Like ChatGPT and Gemini
AI systems like ChatGPT and Google Gemini rely heavily on existing high-ranking web content, making established SEO practices foundational for visibility. These AI models prioritize credible sources using metrics like E-E-A-T, reinforcing the need for authoritative, trustworthy, and comprehensive...
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Google's Landmark Ad Tech Monopoly Trial Begins
A federal judge has ruled that Google illegally monopolized the digital ad market, initiating a remedies phase that could force major structural changes to its ad tech stack. The Department of Justice is pushing for aggressive remedies, including separating Google's ad exchange from its publisher...
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Disney Partners with OpenAI to Create AI Videos Using Its Characters
Disney and OpenAI have formed a three-year strategic partnership, including a $1 billion Disney investment, to integrate Disney's iconic characters into OpenAI's Sora video generation platform. The deal allows users to create videos featuring over 200 Disney-owned characters and assets, but expli...
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Google Doppl AI Adds Shoppable Discovery Feed
Google has launched an AI-powered, shoppable video feed in its Doppl app, offering personalized outfit recommendations where items can be purchased directly. The feature uses AI to generate content and videos for virtual try-ons, moving away from human influencers to provide hyper-personalized st...
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Why Your AI Shopping Assistant Is Outdated
AI shopping assistants from major platforms like ChatGPT, Gemini, Perplexity, and Copilot frequently recommend outdated smartwatch models, potentially misleading shoppers into purchasing older versions instead of the latest releases. Despite offering interactive features, comparison charts, and d...
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