Topic: ai content generation

  • Klaviyo Launches AI Agent to Automate Marketing Campaigns

    Klaviyo Launches AI Agent to Automate Marketing Campaigns

    Klaviyo introduced a Marketing Agent and made its Customer Agent generally available, aiming to create an autonomous B2C CRM that integrates data, marketing, and service to ease team workloads and enhance personalization. The Marketing Agent automates the full campaign lifecycle from a URL, gener...

    Read More »
  • Can AI Truly Personalize at Scale?

    Can AI Truly Personalize at Scale?

    Consumers demand personalized content, with 71% expecting brands to anticipate their needs, yet only a third feel companies deliver this effectively. Brands struggle with fragmented content systems, manual tasks, and disconnected tools, which hinder personalization at scale despite rising content...

    Read More »
  • AI Search Fails Users 3X More Often Than Google

    AI Search Fails Users 3X More Often Than Google

    AI search tools frequently direct users to non-existent or broken pages, with ChatGPT performing the worst by generating 1% of clicked URLs that result in 404 errors. The issue stems from AI systems relying on outdated training data and sometimes inventing plausible-sounding URLs that have never ...

    Read More »