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BMW iX3 Starts Below Price of Gas-Powered X3

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– The 2027 BMW iX3 starts at $62,850 including shipping, which is about $5,000 less than the equivalent gas-powered BMW X3 M50 xDrive.
– The iX3 is the first vehicle built on BMW’s next-generation Neue Klasse platform.
– US customers can configure the iX3 now on BMW’s website, with deliveries expected to begin in September.
– The iX3’s lower starting price compared to its gas counterpart signals positive progress for EV affordability in the US.
– EVs remain, on average, more expensive than internal combustion engine vehicles.

The 2027 BMW iX3 has officially landed in the US market, and its pricing strategy could be a game-changer for electric vehicle adoption. The first model to ride on BMW’s revolutionary Neue Klasse platform starts at $62,850, including destination fees. That figure is roughly $5,000 less than the comparable gas-powered X3 M50 xDrive, which begins at $67,850.

American buyers can already begin configuring their iX3 on BMW’s official website, with the first customer deliveries scheduled for September. This pricing move is a notable departure from industry norms, where EVs typically carry a significant premium over their internal combustion counterparts.

The fact that BMW’s new electric crossover undercuts its gasoline sibling on price sends a strong signal about the future of EV affordability in the United States. While electric vehicles remain, on average, more expensive than traditional cars, the iX3’s positioning suggests that the cost gap is closing faster than many expected. For enthusiasts and eco-conscious drivers alike, this could make the switch to electric power a more compelling financial decision.

(Source: The Verge)

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