WordPress.com Launches AI Assistant for Content Creation and Editing
▼ Summary
– WordPress.com has introduced a built-in AI assistant that understands a site’s content and layout to allow changes via natural language commands.
– The assistant can adjust a site’s layout, style, and patterns using general language prompts, with changes appearing in real-time as you work.
– It can add or adjust page layouts and update written content, but these features only work with block themes, not classic WordPress themes.
– The AI also functions as an editorial tool within the block notes editor, offering suggestions, fact checks, and collaborative features when invoked with @ai.
– For visuals, it uses Google Gemini models to generate or edit images and is an opt-in feature that can be enabled in site settings.
WordPress.com has integrated a new AI assistant directly into its platform, empowering users to create and edit their website content through simple conversational commands. This built-in tool is designed to understand the specific layout and style of a site, allowing owners to implement complex changes without needing technical expertise. The assistant responds to natural language, so you can describe the adjustments you want in plain English.
You can instruct the AI to modify your site’s design by using general phrases like “make this section feel more modern” or “change my site’s colors to be brighter and bolder.” It will then apply those changes in real time, letting you see the updates as you work. The system also handles structural additions; you can ask it to “add a contact page” or “insert a testimonials section below this one.” It is important to note that these automated adjustments are compatible only with block-based themes. If your site uses a classic theme, the AI assistant will not be available within the editor.
Beyond design, the tool assists with written content. It can rewrite text, such as making a personal bio sound more confident, or translate sections into different languages. The AI also functions as a collaborative editor, providing headline ideas, checking facts, and offering grammar suggestions. This editing capability integrates with the block notes editor introduced in WordPress 6.9. Users can invoke the assistant during teamwork by typing @ai followed by a request, and it will supply answers with citations and relevant links.
For visual content, the assistant utilizes AI models from Google to generate or edit images. A new “Generate Image” button in the Media Library lets users specify requirements like aspect ratios or dictate particular artistic styles for their graphics.
This WordPress AI Assistant is an opt-in feature. To activate it, users must log in, navigate to their Sites list, select a site, and go to Settings. Within Settings, they need to find the “AI tools” section and toggle the “Enable AI assistant” setting on. For customers who build a website using the AI website builder, the assistant is enabled automatically from the start.
(Source: TechCrunch)
