Topic: youtube shopping
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YouTube Unveils AI Tools & Shopping Features for 2026
YouTube's strategy focuses on empowering creators with new AI tools for content creation, like generating Shorts with digital likenesses and music, while emphasizing AI as a creative aid, not a replacement for human talent. The platform is enhancing commerce by introducing in-app checkout to keep...
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Google Urges Retailers: Use AI to Dominate Extended Holiday Sales
The holiday shopping season has extended from October to January, requiring retailers to adopt more strategic and prolonged engagement to capture consumer attention. Consumers are now more deliberate, with decreased impulse buying and increased research, emphasizing the need for retailers to leve...
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