Topic: traffic analysis
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Google Groups Search Queries with AI in Search Console
Google has launched Query groups in Search Console Insights, an AI-powered feature that clusters similar search queries to simplify data analysis for website owners. The tool presents grouped data in three ways: overall group performance, a list of individual queries, and a drill-down for detaile...
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OpenAI's AI Search Breakthrough: What It Means For The Future
OpenAI's ChatGPT is rapidly transitioning from niche tool to mainstream adoption, with projections suggesting it could reach over 1 billion weekly users by late 2025 or 2026, significantly impacting search marketing strategies. User behavior has shifted dramatically, with information-seeking quer...
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CISA Warns of Rising Bulletproof Hosting Threat
CISA and global partners have released a guide to help combat bulletproof hosting, which enables ransomware, phishing, and other cybercrimes by ignoring legal complaints and aiding criminal anonymity. The guide recommends defensive measures like identifying malicious resources, improving traffic ...
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Google Ads Unveils New AI Max Campaign Reporting
Google has launched new reporting features for its Search AI Max campaigns, providing advertisers with greater transparency into how AI broadens their ad reach. The update introduces two metrics: AI Max expanded matches and AI Max expanded landing pages, which track traffic from AI-generated keyw...
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