Topic: thematic search
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Google & Microsoft Patents: Key GEO Insights Revealed
Generative search engines have shifted from keyword-based optimization to **Generative Engine Optimization (GEO)**, a new strategy requiring a focus on query understanding, content structure, and brand identity, as revealed by technical documents from companies like Google and Microsoft. Effectiv...
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Google Reveals New AI Query Fan-Out Technique Details
Google has unveiled new insights into how its AI-powered search mode processes complex queries by automatically expanding them into multiple related searches behind the scenes. During a recent discussion, Robby Stein, Google's VP of Product for Search, provided fresh details about this "query...
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