Topic: sustainable growth
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CLV: The Unfakeable Metric for Marketing Growth
Many businesses prioritize aggressive marketing over improving core products and services, creating a credibility gap when customer experiences fail to meet advertised promises. Customer satisfaction in the U.S. has declined to multi-year lows, with consumers facing higher prices, reduced quality...
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In the AI Era, Trust Is Your Ultimate Competitive Edge
Generative AI is flooding digital spaces, making it hard to distinguish real from manufactured content, with over 80% of enterprise software expected to incorporate AI by 2026. Trust has become the key competitive advantage, as consumers feel frustrated by impersonal communications and value bran...
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Saudi Arabia's 4IR Industrial Transformation Surge
Saudi Arabia is transforming its industrial sector through advanced technologies and strategic initiatives as part of its long-term economic vision, focusing on diversification, infrastructure, and talent development. The adoption of Fourth Industrial Revolution technologies like AI, IoT, robotic...
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UAE Leads Cybersecurity and Digital Innovation at GITEX 2025
The UAE is showcasing its leadership in cybersecurity and digital innovation at GITEX GLOBAL 2025, emphasizing international cooperation and investment in its growing digital ecosystem. Key technologies highlighted include artificial intelligence, quantum computing, and advanced cybersecurity, wh...
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Effective Enterprise SEO Strategies for Sustainable SaaS Growth
Transform your SaaS model with an enterprise SEO strategy focused on sustainable growth and consumer engagement.
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Boosting UAE's Cyber Security and Digital Innovation
GITEX GLOBAL is a key event for the UAE, establishing it as a global hub for technology and cybersecurity by bringing together international leaders and innovators. The event emphasizes advanced technologies like AI and quantum computing, highlighting their dual potential for innovation and new s...
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Indonesia, UAE Partner on Digital Governance & Human Capital
Indonesia and the UAE have established a landmark partnership focused on digital governance and human capital development, including a plan to train 10 million Indonesian coders over three years. The collaboration includes five strategic pillars such as fostering innovation, improving government ...
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AVEVA Enhances PI Data Infrastructure with Amazon RDS Integration
AVEVA is integrating its PI Data Infrastructure with Amazon RDS to streamline operational data management, reduce IT overhead, and accelerate cloud adoption for industrial organizations. This scalable, hybrid-ready solution enhances data lifecycle management, cuts analytical latency, and boosts p...
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Vodafone Oman & Software Group Boost Digital Financial Services
Vodafone Oman partners with Software Group to develop next-generation digital financial services, aiming to accelerate Oman's digital economy and enhance financial inclusion. The collaboration utilizes Software Group's DigiWave Digital Banking Platform and digital channels to provide tailored fin...
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Build Trust in AI to Fuel Your Growth
Trust in AI is essential for sustainable business growth, requiring clear accountability frameworks to maintain customer confidence and competitive advantage as AI systems become deeply integrated. Accountability serves as a key differentiator, relying on governance policies, ethical principles, ...
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Dubai Airshow 2025 to Host Record-Breaking Space Pavilion
The Dubai Airshow 2025 will feature its largest-ever Space Pavilion, organized with the UAE Space Agency, to foster collaboration among international agencies, tech firms, and investors for commercializing space technologies. A key component is the two-day Space Conference, hosting over 50 expert...
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Qatar Celebrates Digital Leaders at 2025 Business Awards
The Qatar Digital Business Award 2025, held under the patronage of HE Minister Mohammed bin Ali Al Mannai, recognized leaders in digital innovation and transformation, celebrating contributions to Qatar's digital evolution. HE Al Mannai highlighted that emerging technologies like AI and cloud com...
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Lenovo Launches New Middle East & Africa HQ in Riyadh
Lenovo has begun constructing its new Middle East and Africa Regional Headquarters in Riyadh, reinforcing its commitment to the local market and aligning with Saudi Arabia's Vision 2030, with operations set to start by March 2026. The headquarters will serve as a strategic hub for innovation, par...
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PTCL & Smart MEP Launch Vodafone IoT Platform in Pakistan
PTCL Group partners with Smart MEP to launch the Vodafone IoT Core Platform in Pakistan, aiming to accelerate nationwide Industrial IoT adoption and digital innovation for enterprises. The platform combines Vodafone's global IoT expertise with PTCL's local network to offer a secure, scalable ecos...
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Hytera Reopens Upgraded Rabat Office to Boost African Presence
Hytera Communications has reopened its upgraded office in Rabat, Morocco, emphasizing its strategic commitment to the North and Francophone African markets. The enhanced facility features modern workspaces and a dedicated product display area, allowing clients to experience the latest professiona...
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