Topic: search landscape
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Court Caps Google's Default Search Deals at One Year
A federal judge has capped Google's default search and AI app deals at one year, prohibiting the multi-year contracts that solidified its market dominance. The ruling, stemming from a monopoly conviction, also bans Google from using exclusive contracts or revenue-sharing to coerce partners into b...
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Semify Acquires Dragon Metrics to Boost Global SEO & AI Reporting
Semify's acquisition of Dragon Metrics consolidates digital marketing tech, merging Semify's white-label platform with Dragon Metrics' global SEO data and AI analytics for a stronger international toolkit. The deal combines complementary strengths: Semify's U.S.-based white-label services and Dra...
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When and How to Refresh Your Brand: A Strategic Guide
Brand marketing in 2025 is increasingly focused on brand recognition and LLM citations, moving beyond traditional search metrics to build long-term success through consumer connection. Companies risk public backlash when brand changes, like new fees or logo redesigns, misalign with established va...
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