Topic: sales efficiency
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Martech Leaders Boost External Success by Optimizing Internal Processes
Martech teams excel when internal processes receive strategic focus, with Scott Brinker’s five archetypes (maestros, makers, modellers, marketers, managers) providing a framework for structuring high-performing teams. Maestros specialize in internal optimization, with key roles like Stack Documen...
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CommanderAI Aims to Be the Salesforce of Waste Management
CommanderAI is a specialized CRM and sales prospecting platform for the waste management industry, founded by David Berg in 2024 to modernize traditional pen-and-paper and door-to-door sales methods. The platform uses AI to identify and segment potential clients unique to waste management, such a...
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