Topic: price sensitivity
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What Do Customers Really Want From Data Security?
Individuals increasingly view themselves as the primary stewards of their own data privacy, expecting tools that empower their choices through transparency and informed consent. While people voice strong privacy concerns, price sensitivity often influences final decisions, creating a tension betw...
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Nintendo Switch 2 US Sales Already Surpassing Original Switch
The Nintendo Switch 2 has sold over two million units in the US since its June release, marking a 75% increase in sales compared to the original Switch during the same period after launch. It drove a 21% year-over-year increase in US gaming hardware revenue for July, becoming the month's best-sel...
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Switch 2 and Tariffs Drive Game Console Spending Surge
A surge in U.S. video game hardware spending reached $312 million in August, up 32% year-over-year, driven by the Nintendo Switch 2 launch and new tariffs despite declines in other consoles. The Nintendo Switch 2 sold over 2.4 million units in its first three months, becoming the fastest-selling ...
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Fairphone's New Plan to Make You Care About Sustainability
Fairphone 6 leads in ethical smartphone production with fair labor practices, modular design, and long-term support, but low sales show consumers prioritize brand and affordability over sustainability. The Fairphone 6 features 12 replaceable components and industry-leading repairability, yet annu...
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