Topic: organic traffic measurement

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  • Should You Stop Tracking Average Position in GSC?
    July 17, 2025
    80%

    Should You Stop Tracking Average Position in GSC?

    Modern SEO strategies must move beyond average position metrics in Google Search Console due to evolving AI-powered search features that distort visibility measurements. Segmenting data by result type (e.g., AI Overviews vs. standard links) and using percentile-based metrics (e.g., P50, P90) prov...

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ai overviews impact (3) data segmentation (3) stakeholder education (2) seo reporting limitations (1) google search console metrics (1) click-through rates importance (1) conversions tracking (1) rankings by feature type (1)