Topic: orchestration platforms

  • The Martech Refresh Cycle Is a Myth - Here's Why

    The Martech Refresh Cycle Is a Myth - Here's Why

    The three-year martech refresh cycle is a costly myth driven by vendor incentives rather than genuine business needs, often leading to disruption and wasted resources. Continuous system upgrades drain budgets, reduce productivity, and interrupt customer-facing processes, while competitors focused...

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  • The Looming Threat of Malicious AI Agents

    The Looming Threat of Malicious AI Agents

    Businesses are rapidly adopting AI agents but lack proper security measures, particularly in identity management, creating risks as these non-human workers operate without adequate tracking of their credentials and actions. The core security challenge is that AI agents require access to sensitive...

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