Topic: media planning
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Google's Gemini AI Won't Show Ads, At Least for Now
Google has committed to keeping its Gemini AI assistant free of advertising to prioritize user trust and product quality, contrasting with competitors exploring ad-supported models. This decision limits near-term ad inventory in advanced AI assistants, signaling that monetization will not quickly...
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Omantel & Publicis Groupe Launch Oman's First AI AdTech Platform
Omantel and Publicis Groupe have launched Oman's first AI-powered AdTech platform, aligning with Oman Vision 2040 to advance the nation's digital economy through a data-driven advertising market. The platform enables real-time campaign execution and measurement for brands, while providing publish...
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