Topic: marketplace competition

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  • eBay Acquires Depop From Etsy in $1.2 Billion Deal
    February 19, 2026

    eBay Acquires Depop From Etsy in $1.2 Billion Deal

    eBay is acquiring the fashion resale app Depop from Etsy for $1.2 billion, a strategic move to attract a younger demographic and a reversal of Etsy's 2021 purchase. Depop is a major social commerce platform popular with younger users, reporting about $1 billion in 2025 sales and a community where...

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  • Google Shopping Ads Add Local Store Location Labels
    December 9, 2025

    Google Shopping Ads Add Local Store Location Labels

    Google is testing local store location labels within Shopping ads, showing a merchant's city to provide immediate geographical context and tap into consumer preference for local businesses. The labels aim to make ads feel more local and trustworthy, potentially increasing click-through rates and ...

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Social Commerce (1) user trust (1) event marketing (1) feature rollout (1) financial performance (1) competitive edge (1) gen z market (1) ad formats (1)