Topic: marketing tools
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5 AI Email Marketing Metrics That Drive Revenue Growth
AI-powered analytics in email marketing now predict subscriber behavior, optimize send times, and track revenue attribution, transforming raw data into actionable insights for improved performance. Advanced AI tools measure predictive metrics like engagement probability, individualized send times...
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Shahbandr AI: The First All-in-One Arabic AI for eCommerce
Shahbandr AI introduces a free, all-in-one generative tool suite for Middle Eastern and North African e-commerce merchants, enabling creation of images, videos, audio, and marketing copy in Arabic from a single dashboard. The platform simplifies content creation by offering pre-configured models ...
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AI in B2C vs. B2B Marketing: Key Trends Marketers Need to Know
AI is widely adopted in both B2B and B2C marketing, enhancing creativity, efficiency, and scalability across content creation, copywriting, and visual design. Marketers use AI for tasks like quality assurance, content repurposing, translation, and summarization, saving time and tailoring messagin...
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Boost Your Business with Free Marketing & Finance Tools
The City of Moreton Bay's Business Boost Tech Essentials Program provides 1,000 qualifying small businesses with six months of free marketing and financial management software from Constant Contact and Xero, along with training resources to enhance growth and efficiency. This initiative aims to h...
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Google Analytics Adds Unnormalized Benchmarking Data
Google Analytics has expanded its Benchmarking feature with twenty new unnormalized metrics, such as New Users and Total Revenue, enabling businesses to compare actual performance numbers against industry peers. The system calculates fair benchmark ranges using peer group data adjusted for your a...
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Get 10% Off Squarespace | October 2025 Promo Code
Squarespace enables users to build professional websites easily without technical skills, offering all-in-one solutions including e-commerce tools, inventory management, and customer data features. New users can save 10% with promo codes, and annual plans provide significant savings of 28-36%, wi...
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Content vs Inbound Marketing: Why Both Still Matter
Content marketing creates valuable materials like blogs and videos to attract and build trust with a target audience, focusing on long-term relationships rather than immediate sales. Inbound marketing is a comprehensive methodology that uses content, SEO, and automation to guide potential custome...
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OpenAI Warns Against Emotional Dependence on AI
OpenAI has updated its GPT-5 model to address excessive emotional reliance on AI, now treating it as a safety concern and redirecting users to human support and professional mental health resources. The model actively detects when users treat it as a primary emotional comfort source and encourage...
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