Topic: industry volatility

  • 75 SEO Experts Expose the Truth About GEO Volatility

    75 SEO Experts Expose the Truth About GEO Volatility

    The SEO industry is experiencing volatility and inconsistent messaging from thought leaders regarding new AI-driven terms like GEO and AIO, despite a continued reliance on proven SEO foundations for visibility. While AI-related terms are gaining traction with positive sentiment, particularly GEO,...

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  • Battlefield 6: Will EA's Big Bet Succeed?

    Battlefield 6: Will EA's Big Bet Succeed?

    Battlefield 6 is EA's strategic attempt to challenge Call of Duty's dominance, backed by record pre-launch excitement but involving a major financial gamble with high development costs. The game is being developed collaboratively by four studios and aims to recover from the poorly received Battle...

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  • Google Ads AI: When to Trust It and When to Be Cautious

    Google Ads AI: When to Trust It and When to Be Cautious

    Google Ads has evolved into an AI-driven ecosystem that improves efficiency but requires strategic oversight to balance automation with human judgment. Automated bidding strategies and custom rules can be reliable with sufficient data and clear parameters, while features like Recommendations and ...

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  • Romero Games Seeks New Publisher After Xbox Layoffs

    Romero Games Seeks New Publisher After Xbox Layoffs

    Romero Games clarified it is not shutting down despite losing publisher funding for an upcoming project, and is seeking new partners to revive the canceled title. Multiple publishers have expressed interest in backing the project, though the original publisher (linked to Xbox layoffs) remains unn...

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  • Microsoft Cuts 9,000 Jobs: Xbox Layoffs & Game Cancellations

    Microsoft Cuts 9,000 Jobs: Xbox Layoffs & Game Cancellations

    Microsoft is cutting 9,000 jobs (4% of its workforce), including roles in its gaming division, despite record Xbox engagement, to streamline operations. Several high-profile game projects, like "Perfect Dark" and "Everwild", were canceled, and studios like ZeniMax Online and King faced layoffs as...

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