Topic: impact digital publishing ecosystems

Study: Google AI Overviews Prioritize Major News Sources

New research reveals that Google’s AI Overviews tend to favor major news outlets. 40% of media URLs mentioned in AI Overviews appear in the top 10 traditional search results for the same keywords. This means AI Overviews don’t just pull from the highest-ranking pages. Over 96% of New York Times citations in AI Overviews come from behind a paywall. See also: Google AI Overviews Appear in 18% Of Publisher-Related QueriesLooking AheadSE Ranking’s research shows that only 20.85% of AI Overviews refe...