Topic: google policies
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Google & Bing: Skip Separate LLM Markdown Pages
Search engines like Google and Bing strongly discourage creating separate markdown pages for LLMs, warning it could be seen as cloaking and lead to penalties. Google's John Mueller and Bing's Fabrice Canel argue that LLMs can parse standard HTML and that maintaining separate pages is inefficient ...
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Google's AI Checkout Won't Increase Your Costs
Google is defending its new AI shopping tools against allegations of enabling unfair pricing, stating its systems are designed to protect consumers and strictly prohibit merchants from charging higher prices on its platforms than elsewhere. Critics, including a U.S. Senator, raised concerns that ...
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Top Generative Engine Optimization Tools for Marketers
Generative Engine Optimization (GEO) is a new approach focused on optimizing content specifically for AI models and LLMs, requiring specialized strategies beyond traditional SEO to ensure visibility. Marketers can use tools like Surfer SEO, Jasper, and Frase.io for GEO, which help with data-drive...
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Top 8 AEO Tools Every Marketer Needs for Business Growth
Answer Engine Optimization (AEO) is essential for growth, focusing on directly answering user queries with clear content to build brand authority and capture traffic. Effective AEO relies on understanding search intent (informational, navigational, etc.) to craft content that matches user goals a...
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Cloudflare Blocked 416 Billion AI Bot Requests in 6 Months
Cloudflare blocked 416 billion AI bot requests in six months, highlighting a fundamental shift in data collection driven by large language models and its efforts to reshape the web's economics. The company's CEO argues AI is a "platform shift" altering the internet's core business model, forcing ...
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Google Denies Using Gmail Emails to Train AI
Google has denied using personal Gmail emails to train its AI systems, clarifying that Gmail Smart Features are separate from AI model training and no changes have been made to user settings for this purpose. Some users experienced unexpected reactivation of Smart Features after a January update,...
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Android Power Users Can Bypass Sideloading Limits
Google is implementing a new developer verification system requiring identity registration for apps distributed outside the Play Store to combat malware and scams. The policy has faced backlash for centralizing control and complicating app distribution, leading Google to offer concessions like a ...
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Google Faces EU Probe Over Parasite SEO Crackdown
The European Commission is investigating Google under the Digital Markets Act for potentially unfair enforcement of site reputation abuse policies, which critics claim discriminates against news publishers by demoting sites with sponsored content. Google defends its policy as necessary to combat ...
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Google's AI Creates Optimized Content at Scale
Google's promotion of its Opal tool for scalable content creation appears to contradict its own policies against scaled content abuse, sparking debate in the SEO community. The controversy centers on intent, with Google potentially allowing Opal's use if the primary goal is user assistance rather...
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Google pulls ICE-tracking app after Apple ban
Google removed the Red Dot app from the Play Store, following Apple's lead in taking down similar ICE-tracking tools, citing policies against sharing location data of vulnerable groups. Apple removed the ICEBlock app after pressure from the Department of Justice, which argued it endangered ICE ag...
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Google Restricts AI Searches on Trump and Dementia
Google has restricted AI search summaries for queries about Donald Trump's mental health, showing no AI Overview for terms like dementia, Alzheimer's, or senility. This limitation does not uniformly apply to other political figures, as similar searches for Joe Biden or Barack Obama can generate A...
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Google Simplifies API Keys for Local Inventory Feeds
Google has simplified the process for merchants to obtain API keys for local inventory feeds, reducing previous complexities and easing integration with Google Shopping. After submitting a validation request and receiving approval, merchants now get the API key directly from a Google support agen...
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