Topic: Generation Z
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Bridging Generations: Marketing Strategies for the Gen Beta Era and Beyond
The digital landscape is constantly evolving, and with it, the way we consume content and interact with brands. Marketers need to be able to adapt to these changes to reach…
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AI Phishing Surge Sparks Cybersecurity Alarm in Australia
AI-driven phishing attacks are becoming more sophisticated and harder to detect, with 73% of Australians believing AI has increased the success of these scams. There is a significant gap between cybersecurity awareness and action, as 46% of Australians interacted with phishing messages in the pas...
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