Topic: email platforms
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Launch a Winning Email Campaign: Expert Tips & Data
Email marketing offers a high return on investment and direct access to a global audience, providing a cost-effective and measurable channel for personalized communication. Its versatility allows for various campaign types, from promotional messages to automated sequences, which build trust and n...
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Stop Your Newsletter From Going to Spam
Technical setup, including authentication and avoiding misleading tactics like fake "Re:" subject lines, is crucial for email deliverability alongside quality content. Owning your email channel through proper domain control and technical autonomy is essential to avoid deliverability issues and bu...
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