Topic: data investment

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  • David Jones Urges Full Business Integration of Data Analytics
    September 4, 2025
    85%

    David Jones Urges Full Business Integration of Data Analytics

    David Jones is integrating data analytics into its operations by creating an internal data community and appointing data business partners to ensure investments in Snowflake yield measurable business outcomes. The company is shifting from technology-driven data initiatives to a focus on activatio...

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  • Unlock AI Transformation with Smart Customer Data
    October 18, 2025
    62%

    Unlock AI Transformation with Smart Customer Data

    Australian companies face intense pressure to meet consumer demands for personalization, but AI adoption remains low with only 8% of local brands embedding it into core processes. Key barriers to AI implementation include limited technical expertise, high costs, and fragmented customer data, with...

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AI Adoption (116) customer experience (90) data governance (58) business growth (44) Marketing Automation (43) data management (29) ai implementation (24) risk reduction (20)