Topic: data collection methods

  • Zero-Party Data: The Future of Email Engagement Beyond Cookies

    Zero-Party Data: The Future of Email Engagement Beyond Cookies

    Zero-party data, willingly shared by users, replaces traditional tracking methods, fostering trust and transparency in customer interactions. Privacy regulations and consumer expectations make zero-party data valuable for higher-quality insights, stronger trust, and hyper-personalized experiences...

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  • Linux Desktop Share Exceeds 6% in 15M-System Study

    Linux Desktop Share Exceeds 6% in 15M-System Study

    Linux desktop adoption has surpassed 6% market share, with consumer PCs leading at 6% compared to 1.9% in business environments, according to a study analyzing over 15 million systems. Regional differences exist, with European businesses adopting Linux more frequently than North American ones, wh...

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