Topic: customer service chatbots

  • AI's Impact: How Shopping, Marketing, and Tech Stacks Are Evolving

    AI's Impact: How Shopping, Marketing, and Tech Stacks Are Evolving

    AI is fundamentally restructuring shopping, marketing, and tech infrastructure by acting as a primary filter and decision-maker in consumer purchases, making product differentiation essential. Marketers must now optimize for both human psychology and machine logic, balancing automation with strat...

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  • Thrive in Marketing's Agentic Era: 3 Essential Actions

    Thrive in Marketing's Agentic Era: 3 Essential Actions

    The marketing landscape is being reshaped by three distinct types of AI agents: tools for marketers, tools for customers, and customer-controlled agents, which are decentralizing product discovery. Marketing technology stacks are evolving into hybrid systems that integrate AI with traditional sof...

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