Topic: creator partnerships
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Meta Launches Business AI & New Generative Tools
Meta has launched a suite of AI products, including a Business AI concierge service, generative video tools, and enhanced creative features, to help advertisers scale marketing efforts more efficiently and cost-effectively. The new offerings enable personalized customer interactions, AI-generated...
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AI Search Pushes Brands Beyond Google: The New Channel Strategy
The rise of AI search and community forums means many searches now end without a click, forcing brands to move beyond relying solely on traditional SEO for website traffic. AI Engine Optimization (AEO) focuses on creating content that serves as the definitive answer for AI tools by satisfying com...
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