Topic: cost efficiency
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Ditch Cost Per Conversion: Measure This Instead
Focusing solely on cost per conversion can limit growth, as the primary goal should be achieving a required volume of conversions, with cost being a secondary consideration. Efficiency metrics can be misleading, similar to an apple orchard where minimizing cost per apple leaves most of the crop u...
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The Complete AI SOC Platform: End-to-End Security
Modern security operations centers struggle with excessive alerts, detection gaps, and a shortage of skilled staff, leading to inefficiencies and vulnerabilities. Exaforce addresses these issues with a unified platform using multi-model AI and automation for enhanced threat detection, intelligent...
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Reddit Launches 6-Second Video Ads to Boost Engagement
Reddit has launched a beta feature called 6-second Engaged Video Views, which aims to make video ads more effective and cost-efficient by focusing on meaningful audience engagement. Early results show significant improvements, including a 130% increase in view-through rates, a 71% rise in complet...
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Electric Truck Savings: It's All About When You Charge
Transitioning to electric fleets requires evaluating charging logistics, operational downtime, and electricity rates, as long-term savings depend on strategic energy management. Many fleet operators plan to adopt electric vehicles but face challenges with charging times, prompting pilot programs ...
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Zixi & OKAST Partner for Global FAST Channel Scalability
OKAST integrated Zixi's SDVP and ZEN Master to improve operational reliability, visibility, and cost-efficiency for its global streaming services. The integration resolved persistent issues like latency and blackouts, enabling seamless high-quality live stream delivery without architectural overh...
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Score AMD's Ryzen 7 7800X3D for Just $338 in Prime Day Deal
The AMD Ryzen 7 7800X3D offers top-tier gaming performance at a discounted price of $338, making it a highly compelling choice for new builds or upgrades. It features eight cores, 16 threads, and 96MB of L3 cache from AMD's 3D V-Cache technology, which reduces latency and enhances gaming efficien...
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AI-Generated Film 'Critterz' Backed by OpenAI Eyes Cannes Debut
AI-generated filmmaking is entering the mainstream with the OpenAI-backed project *Critterz*, aiming to produce a feature-length animated film by blending human creativity with machine-generated visuals for greater speed and cost-efficiency. The use of AI in film production raises questions about...
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How Much RAM Do You Really Need in 2025? (Mac & Windows Guide)
16GB of RAM is the recommended minimum for most users in 2025, especially on Windows, to ensure smooth multitasking and responsiveness. RAM requirements vary by usage: light tasks may suffice with 8GB, while gamers, creators, and professionals should consider 32GB or more. The type of RAM matters...
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Ukraine Testing Doubles Drone Radar Range With Simple Software Patch
Ukraine has significantly enhanced its drone detection range by implementing a simple software update to existing radar systems, doubling their effectiveness. This upgrade is critical as Russia escalates mass drone assaults using cost-effective, modified Iranian Shahed drones that challenge tradi...
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4 Time-Saving Strategies to Boost Security Monitoring
Traditional SIEM systems face challenges with data latency, storage costs, and processing overhead, making it difficult to balance comprehensive security visibility with budget constraints. Time series data approaches enable faster anomaly detection and long-term threat hunting by providing immed...
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Biwin Black Opal X570 2TB SSD Review: A Solid Mid-Range Choice
The Biwin Black Opal X570 2TB SSD offers impressive PCIe 5.0 speeds at an affordable price, using a DRAM-less eight-channel controller to balance cost and performance. It utilizes Host Memory Buffer (HMB) technology to borrow system memory, maintaining strong sequential and random performance wit...
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Luma AI's New 'Reasoning' Video Model: What Sets It Apart
Luma AI's Ray3 model introduces multimodal reasoning, enabling a structured, human-like creative process for generating professional-grade videos. Ray3 is accessible via Luma's Dream Machine and Adobe Creative Cloud, offering 4K HDR output and the ability to deconstruct prompts into iterative ste...
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Space42 & Viasat Launch Equatys for Global 5G Direct-to-Device Services
UAE's Space42 and US-based Viasat have formed a joint venture called Equatys to deliver Direct-to-Device services and integrate Mobile Satellite Services into a 5G framework. Equatys will use a shared "space tower" infrastructure and over 100 MHz of MSS spectrum to provide cost-effective, scalabl...
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AJA Unveils BRIDGE LIVE 12G-4 for Professional Video Workflows
AJA Video Systems has launched the BRIDGE LIVE 12G-4, a compact IP video workflow solution that supports multi-channel UltraHD video with four bi-directional 12G-SDI ports and flexible encoding/decoding across various protocols. The device addresses modern broadcast challenges by enabling secure,...
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Distributed Storage Startup Challenges Cloud Giants
The AI boom is driving demand for specialized computing providers, but most businesses still rely on major cloud platforms like AWS, Google Cloud, and Microsoft Azure for storage, which are not optimized for distributed AI workloads. Tigris Data is addressing this gap by building a decentralized ...
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Build Your Own VR Headset With 3D Printing
Building a DIY VR headset with 3D printing and affordable components offers a customizable and cost-effective entry into immersive technology, as demonstrated by CNCDan's project. The headset features a 2880x1440p resolution using dual LCD screens and adjustable lenses for comfort, with motion tr...
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Paper-Thin Steel Reinvents Bridge Construction
Rust is the primary threat to modern concrete infrastructure, causing premature failure in steel rebar and requiring costly repairs or replacements for about one-third of U.S. bridges, with projected expenses nearing $400 billion over the next decade. Engineers use temporary solutions like epoxy ...
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Splunk & Snowflake: Federated Search Without Data Movement
Splunk Federated Search for Snowflake enables unified queries across Splunk machine data and Snowflake business data without moving data or using ETL processes, enhancing analysis efficiency and security. Announced at Splunk .conf 25, this integration allows joint customers to perform cross-platf...
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Dynatrace & Crest Data: Fast-Track Your Observability Migration
Dynatrace and Crest Data Systems have partnered to offer a streamlined migration solution for enterprises transitioning from traditional monitoring tools to Dynatrace's AI-powered observability platform. The collaboration provides purpose-built tools for faster dashboard and alert transfers, leve...
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Next-Gen CPUs: Supercharging High-Performance Computing
CPUs remain foundational due to their flexibility, compatibility, and cost efficiency, ensuring reliable performance with minimal software disruption across applications. Innovations in chiplet architecture, integrated memory, and hybrid designs are expanding CPU capabilities, balancing performan...
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Affinda's New AI Platform Makes Document Processing Effortless
Affinda's new agentic AI platform automates document workflows with exceptional accuracy, enabling companies to build custom models in minutes rather than months. The platform uses advanced AI with persistent memory to learn instantly from interactions, overcoming the limitations of traditional s...
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Cloud vs. On-Prem vs. Hybrid: The Future of Workflows at Streaming Media 2025
The future of media workflows involves a strategic balance between cloud, on-premise, and hybrid models, driven by cost efficiency, scalability, and operational resilience. A panel at Streaming Media 2025 will challenge assumptions and explore scenarios where different infrastructure solutions pr...
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6 Lessons from 50 AI Agents' First Performance Reviews
McKinsey's review of over 50 agentic AI implementations shows they require significant development and are not universally suitable, with human colleagues often dissatisfied with output quality. AI agents perform best when integrated into complete workflows rather than used standalone, particular...
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Google Ventures Doubles Down on Blacksmith Just 4 Months After Seed Round
Blacksmith, a startup specializing in continuous integration and delivery optimization, has secured a $10 million Series A investment led by Google Ventures, following strong early traction and rapid growth. The company differentiates itself by using high-performance, gaming-grade CPUs, which it ...
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Terra Oleo's Microbes: A Sustainable Palm Oil Alternative
Shen Ming Lee co-founded Terra Oleo to address the environmental harm of the palm oil industry by producing sustainable oils from agricultural waste using microbial fermentation. The startup recently secured $3.1 million in funding and is focusing on high-value specialty oils for cosmetics and ph...
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Dynatrace & Crest Data: Accelerate Your Observability Migration
Dynatrace and Crest Data have partnered to offer a streamlined migration solution for enterprises transitioning from legacy monitoring systems to the Dynatrace observability platform. The collaboration provides accelerated migration, enterprise-scale observability with Dynatrace Grail, and intell...
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Qatar's First Commercial Internet Exchange Launches in Doha
Qatar has launched its first commercial Internet Exchange, Doha IX, in partnership with Ooredoo and DE-CIX, aiming to establish the country as a regional connectivity hub. Doha IX provides a secure, neutral, and high-performance interconnection environment for various networks, reducing latency a...
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DeepSeek's New AI Model Challenges Alibaba Qwen and OpenAI
DeepSeek has launched an experimental AI model, DeepSeek-V3.2-Exp, challenging competitors like Alibaba and OpenAI with its advanced Sparse Attention technology that cuts computational costs and boosts performance. The company introduced a 50% reduction in API pricing to lower adoption barriers a...
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Meta Launches Business AI & New Generative Tools
Meta has launched a suite of AI products, including a Business AI concierge service, generative video tools, and enhanced creative features, to help advertisers scale marketing efforts more efficiently and cost-effectively. The new offerings enable personalized customer interactions, AI-generated...
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Moxion Founder Returns After Bankruptcy to 'Finish What We Started'
Moxion Power, a startup that raised over $110 million to replace diesel generators with portable batteries, went bankrupt last year, leading to over 400 layoffs and asset liquidation. The original founder has launched Anode Technology with $9 million in seed funding, applying lessons learned to f...
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Tesla's Megablock Slashes Renewable Energy Storage Costs
Tesla's Megablock is a pre-engineered system that reduces renewable energy storage installation time by 23% and construction costs by up to 40% by shifting assembly to the factory. It integrates hardware and software to help energy companies quickly meet rising electricity demands from data cente...
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Liquid C2 & AvePoint Partner to Accelerate Africa's Cloud Transformation
A strategic partnership between Liquid C2’s Cloudmania and AvePoint aims to accelerate secure cloud adoption across Africa by integrating advanced data protection and governance tools. The collaboration enhances Cloudmania’s Microsoft-based offerings, providing businesses with improved security, ...
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CISO Strategies: Maximizing Impact with Limited Resources
CISOs can maintain strong cybersecurity on limited budgets by maximizing the value of existing tools and forming strategic alliances instead of seeking more funding. Understanding and fully utilizing current security solutions, along with building strong vendor relationships, can uncover addition...
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Samsung 990 Pro 4TB SSD Drops to $270 - Under 7 Cents Per GB
The Samsung 990 Pro 4TB SSD is now priced at $270, offering high capacity at under seven cents per gigabyte and excellent value for performance users. It delivers top-tier speeds up to 7,450 MB/s read and 6,900 MB/s write, with durability features like a five-year warranty and 2,400 TBW rating. T...
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Omnix Launches Matterport Digital Twin Solutions in Saudi Arabia
Omnix International has launched advanced Matterport digital twin solutions in Saudi Arabia, targeting key sectors like AEC, Real Estate, and Oil & Gas to support the Kingdom's digital transformation and enhance project efficiency, cost savings, and collaboration. The initiative aligns with Saudi...
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AI Showdown: GPT-5, Claude, and Gemini's Surprising Real-World Test Results
Despite the hype, enterprise AI has a high failure rate, with 95% of projects not meeting expectations and often producing subpar work that requires significant human correction. OpenAI introduced a new evaluation framework, GDPval, which measures AI performance on 1,320 real-world, economically ...
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How Low-Latency Origin Services Actually Work
Live streaming delays occur when viewers experience buffering or lag, making them feel disconnected from real-time events due to outdated data or slow retrieval of video segments and manifests. The origin server is crucial for managing video delivery, ensuring strong read-after-update consistency...
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Macquarie & Netskope: Simplified Network, Cloud & AI Security for Australia
Macquarie Telecom and Netskope have formed a strategic alliance to offer a unified Secure Access Service Edge (SASE) solution, combining SD-WAN with advanced security for cloud and AI environments. The integrated platform provides comprehensive threat protection, cost savings, and compliance with...
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Northrop Grumman's Massive New Spacecraft Breaks Size Records
Northrop Grumman's Cygnus XL spacecraft delivered a record 10,827 pounds of cargo to the International Space Station, launched via a SpaceX Falcon 9 rocket. The upgraded Cygnus XL is 5.2 feet longer, offering 33% more capacity to transport more scientific equipment and supplies efficiently. The m...
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Eluvio's Global Sports League Wins Set Stage for IBC2025
Eluvio's Content Fabric platform is transforming sports broadcasting by enabling high-quality, low-latency streaming and direct-to-fan engagement through partnerships with major sports organizations. The platform supports over 500 live OTT streaming events with features like multi-view options, d...
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Slate Auto's $30K EV Pickup: Inside the 2025 Factory
Slate Auto's electric pickup is designed to be affordable and simple, stripping away features like infotainment screens and driver-assistance systems to target a broader audience with a starting price in the mid-$20,000 range. The company is repurposing a former printing plant in Warsaw, Indiana,...
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Hyundai Develops Plant-Based Leather That Smells Like the Real Thing
Hyundai, in partnership with Uncaged Innovations, is developing plant-based leather that mimics the look, feel, and scent of genuine animal hide, offering a sustainable alternative with a significantly reduced carbon footprint. The material is highly customizable for automotive needs, competitive...
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WP Engine Expands to UAE, Powering Enterprise Digital Experiences in the Gulf
WP Engine has launched its enterprise platform in the UAE through a partnership with Microsoft Azure, enabling local businesses to use high-performance, compliant WordPress solutions hosted in Dubai. The expansion supports faster, more secure digital experiences and helps companies meet regional ...
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The Surprising Reason Your Outdoorsy Friend Swears By Gummy Bear Power Banks
The Haribo-licensed gummy bear power bank is favored by ultralight backpackers for its high 20,000mAh capacity and lightweight design, weighing under 10 ounces. It offers excellent value at around $23, featuring pass-through charging and fast-charging capabilities, while undercutting heavier, mor...
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US Agencies Now Approved to Use Meta's Llama AI
Federal agencies are now approved to use Meta's Llama AI models for tasks like data processing and automation, as part of a government-wide push to accelerate AI adoption. A key benefit of Llama is its open-source nature, allowing agencies to host it on their own servers to maintain strict contro...
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Agent2Agent Protocol: Why Marketers Need to Know
The Agent2Agent (A2A) protocol is an open standard that enables AI agents from different vendors to collaborate seamlessly, improving interoperability and transforming marketing operations into unified, intelligent workflows. Developed by Google and now governed by the Linux Foundation, A2A uses ...
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I Got 4 Years of Product Development Done in 4 Days for $200
AI coding tools significantly accelerate development, enabling projects that once took years to be completed in days by reducing context-switching and providing continuous assistance. These tools require precise human guidance and iterative feedback but allow for rapid creation of functional prod...
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AI Avatars: The Top Trends Shaping the Future
AI avatars enable scalable and personalized content creation, reducing production time from hours to minutes for short videos and making daily publishing feasible for teams of any size. They support high-quality multilingual lip-syncing and voiceovers, allowing businesses to seamlessly localize c...
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