Topic: community partnerships
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TikTok's B2B Marketing Shift You Can't Ignore
Young professionals and students are increasingly earning supplementary income through social media monetization, leveraging their platforms to create content for brands that align with their audience's interests. Social media has shifted purchasing decisions, with Generation Z heavily influenced...
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PopWheels Swaps Food Cart Generators for E-Bike Batteries
A Brooklyn startup, PopWheels, is piloting a program to power New York City food carts using its existing network of swappable e-bike batteries, offering a clean, quiet alternative to gasoline generators. The company's subscription model provides vendors with cost parity to gasoline while solving...
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