Topic: aston martin adoption

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  • Car Makers Resist Apple's Dashboard Takeover Bid
    June 25, 2025

    Car Makers Resist Apple's Dashboard Takeover Bid

    Major automakers like Mercedes-Benz, Audi, and Renault are rejecting Apple's CarPlay Ultra, reflecting tensions over control of in-car digital experiences. CarPlay Ultra integrates vehicle data like speed and fuel consumption, but most brands prefer proprietary systems to retain revenue from subs...

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apple carplay ultra resistance (1) automaker proprietary systems (1) control over -car experience (1) revenue from -car services (1) carplay adoption rates (1) tech vs automaker tension (1) general motors precedent (1)
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