Apple Glasses Said to Launch Late 2027 With These Key Features
▼ Summary
– Apple plans to release its first smart glasses in late 2027, later than the previously expected early 2027 launch due to development delays.
– The glasses will feature oval-shaped cameras, multiple frame styles, and color options including black, ocean blue, and light brown.
– CEO Tim Cook considers the glasses his top priority before John Ternus takes over on September 1.
– The glasses will compete in the $200–$500 price range, with built-in cameras, speakers, microphones, and Siri for music, calls, and notifications.
– Unlike Meta Ray-Bans, Apple’s first smart glasses will not have an in-lens augmented reality display, with that feature expected years later.
Apple’s long-rumored entry into the smart glasses market is now reportedly targeting a late 2027 launch, according to the latest insights from Bloomberg’s Mark Gurman. This timeline marks a shift from earlier projections that suggested an early 2027 debut, with the delay attributed to ongoing development challenges.
The upcoming device, tentatively referred to as Apple Glasses, is expected to feature oval-shaped cameras, distinct colorways, and a variety of frame styles. Gurman notes that Apple’s leadership sees this product as a potential gateway to broader health and augmented reality applications. “Over time, Apple believes the glasses could evolve into a health device and eventually incorporate augmented reality technologies capable of improving how people see,” he reports, though such advanced capabilities are likely several years away.
According to sources familiar with the project, CEO Tim Cook has prioritized the glasses as his top initiative before he steps down and hands control to John Ternus on September 1. The glasses are designed to compete in the $200 to $500 price range in the U. S., positioning them against established players like the Meta Ray-Bans.
Like Meta’s offering, Apple’s glasses will include built-in cameras for capturing photos and videos, along with integrated speakers and microphones for music, phone calls, and Siri-announced notifications. Turn-by-turn walking directions are also expected to be a key feature.
On the design front, Apple is developing its own plastic frames and has tested at least four potential styles: a larger rectangular frame similar to Ray-Ban Wayfarers, a slimmer rectangular design reminiscent of Tim Cook’s own glasses, and both larger and smaller oval or circular frames. Color options under consideration include black, ocean blue, and light brown, with vertically-oriented oval camera lenses likely to be a signature element.
Notably, Gurman does not expect Apple’s first-generation glasses to include an in-lens augmented reality display, a feature that may not arrive for at least a few years. This places the initial product squarely in the smart glasses category, rather than the full AR headset space.
(Source: MacRumors)
