Our 2025 Black Friday Picks: Tested, Tracked & Verified
▼ Summary
– Black Friday offers discounted deals across various product categories including computers, home appliances, and electronics.
– WIRED’s featured deals are hands-on tested by their Reviews team and verified as actual discounts through price tracking.
– Notable tech deals include the Dell 14 Plus laptop for $500 and the MacBook Air (M4) for $749, both praised for performance and value.
– Home and kitchen highlights feature the Dyson V15s Detect Submarine vacuum at $699 and the Breville Smart Oven Air Fryer Pro for $300.
– Deals extend to wellness and beauty with items like the Apple Watch Series 10 for $310 and the GHD Curve Soft Curl Iron for $167.
The shopping season has officially arrived, bringing with it a flood of Black Friday offers that promise significant savings on everything from tech gadgets to home essentials. Finding genuine discounts on high-quality products can be challenging, which is why our team has personally tested and tracked prices for every item featured here. We verify that each deal represents a real price drop, ensuring you get authentic value without the guesswork.
Our freshly updated selections include standout offers on coffee makers, computer accessories, mobile gear, security systems, and water filtration products.
Top-Tier Black Friday Offers
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Computers
Leading PC Laptop Offer: Dell 14 Plus at $500 (Save $100)
Finding a Windows laptop that performs well for just $500 is no easy task, but the Dell 14 Plus delivers. It features a sharp 2560 by 1600 resolution display with accurate colors and good brightness. Battery life exceeds expectations, and the touchpad feels smooth and precise, a rarity in this price range. This special doorbuster pricing won’t last once current stock sells out.
Additional PC Laptop Offers
Top MacBook Offer: MacBook Air (M4) at $749 (Save $250)
Released earlier this year, the M4 MacBook Air continues to be a top-tier laptop choice. Priced at just $749, it outperforms many similarly priced competitors with its brilliant display, exceptional performance, and industry-leading battery life. While rumors of an M5 model circulate, its launch is still months away, making the M4 an excellent purchase at this discounted rate.
Additional MacBook Offers
Best Computer Peripheral: Audioengine A2+ Speakers at $223 (Save $56)
Audioengine’s A2+ speakers are a rare find on sale. As our preferred desktop speakers, they deliver rich, full sound without occupying much space.
Additional Computer Peripheral Offers
Leading Wi-Fi Router: Asus RT-BE58U at $98 (Save $52)
Ideal for most households, this Wi-Fi 7 router is simple to set up and provides strong, reliable coverage for spaces up to 2,000 square feet. Although it operates on dual bands, it includes all other Wi-Fi 7 benefits, multiple ports, complimentary security tools, parental controls, VPN support, and Ai Mesh compatibility.
Additional Wi-Fi Router Offers
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TV & Audio
Top TV Offer: TCL QM6k at $498 (Save $252)
The TCL QM6k stands out as our recommended TV for its vibrant colors, smooth processing, and extensive app support. Its Mini LED backlighting ensures great contrast and visibility in bright rooms, and the anti-glare coating handles sunlight well. You would need to spend considerably more to find a noticeably better picture.
Additional TV Offers
Best Streaming Device: Roku Streaming Stick Plus at $19 (Save $21)
For those looking to upgrade an older television with modern streaming capabilities, the Roku Streaming Stick Plus is a perfect fit. While it may not be the best match for newer high-end TVs, its $20 price makes it an unbeatable value for secondary screens or travel use.
Additional Streaming Offers
Leading Soundbar: Yamaha Audio SR-C30A at $220 (Save $60)
Yamaha’s SR-C30A soundbar system is a crowd favorite, thanks to its wireless subwoofer, reliable audio processing, and compact design that fits neatly under most screens. It’s an ideal solution for clearer dialogue and a more immersive home theater experience.
Additional Soundbar Offers
Top Bluetooth Speaker: JBL Flip 7 at $110 (Save $40)
JBL’s Flip 7 maintains the brand’s reputation for durability and powerful sound. Its cylindrical shape projects audio impressively when placed on a flat surface or in a corner.
Best Headphones: Sony WH-1000XM6 at $398 (Save $62)
Sony’ latest noise-canceling headphones rank among the best available. They effectively block out ambient noise, include high-quality microphones for calls, and provide excellent audio through custom drivers.
Additional Headphone Offers
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Mobile Devices & Charging
Leading Smartphone: Google Pixel 10 at $599 (Save $200)
Google’s Pixel 10 stands out in the Android market with its triple-camera setup, including a 5x optical zoom for crisp long-distance photos. It also supports Qi2 magnetic wireless charging and includes helpful software features like Call Screen and Now Playing.
Additional Smartphone Offers
Top Mobile Accessory: Nomad 65W Slim Power Adapter at $41 (Save $8)
This slim, portable charger has been a reliable companion for years. With two USB-C ports, it delivers 65W total output, enough for phones, tablets, and many laptops.
Additional Accessory Offers
Best Tablet: Apple iPad A16 (2025) at $274 (Save $75)
The latest iPad model has dropped below $300, offering a versatile secondary screen for entertainment, reading, and light productivity.
Additional Tablet Offers
Leading Power Bank: Nimble Champ at $20 (Save $5)
The Nimble Champ remains our top portable charger pick, made from 90% recycled materials and featuring a compact, travel-friendly design. It includes a USB-C cable and offers 15W charging.
Additional Power Bank Offers
Top Kindle: Amazon Kindle Paperwhite (12th gen) at $125 (Save $35)
The Kindle Paperwhite remains the e-reader to beat, with an auto-adjusting warm light, long battery life, Overdrive library integration, and multilingual text-to-speech.
Additional Amazon Device Offers
Best Digital Notebook: reMarkable 2 Bundle at $408 (Save $70)
The reMarkable 2 is our preferred digital notebook for its balance of price and functionality. Current bundles include a marker and folio, adding significant value to this rarely discounted device.
Additional Digital Notebook Offers
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Home & Kitchen
Leading Home Office: Branch Ergonomic Chair Pro at $424 (Save $75)
Branch’s ergonomic chair offers extensive adjustability and stylish design at an accessible price, making it our top recommendation for home offices.
Additional Home Office Offers
Top Vacuum: Dyson V15s Detect Submarine at $699 (Save $351)
This versatile stick vacuum combines Dyson’s powerful dry suction with a wet mop attachment, all at the lowest price we’ve recorded this year.
Additional Vacuum Offers
Best Air Purifier: Dyson HushJet Purifier Compact at $300 (Save $50)
Dyson’s new compact purifier uses electrostatic filtration, extending filter life up to five years. It’s ideal for smaller rooms, though it can be noisy at the highest setting.
Additional Air Purifier Offers
Leading Security Camera: Arlo Pro 5S at $85 (Save $95)
The Arlo Pro 5S delivers sharp 2K video, color night vision, and reliable AI detection. A subscription is required for advanced features, but the hardware itself is heavily discounted.
Additional Security Camera Offers
Top Smart Bird Feeder: Netvue by Birdfy Smart Bird Feeder at $100 (Save $100)
This user-friendly bird feeder works without a subscription and makes it easy to capture and share bird activity. It requires a 2.4 GHz Wi-Fi connection.
Additional Smart Bird Feeder Offers
Best Indoor Garden: Gardyn Studio 2 at $412 (Save $137)
Gardyn’s hydroponic systems are both functional and beautiful, capable of growing a variety of plants. All models are currently 20% off, and include a free trial of the Kelby AI growing assistant.
Additional Indoor Garden Offers
Leading Water Filter: Canopy Handheld Shower Wand at $105 (Save $45)
The Canopy shower filter effectively reduces chlorine and is easy to maintain. This discount makes it more accessible than usual.
Additional Water Filter Offers
Culligan ZeroWater Filtered Pitcher – $26 (Save $11) This pitcher includes a TDS meter and reduces dissolved solids to zero.
Weddell Duo Shower Filter – $72 (Save $18) A high-performance inline filter certified to remove chlorine and lead.
Top Kitchen Appliance: Breville Smart Oven Air Fryer Pro at $300 (Save $100)
Breville’s premium oven air fryer offers precise cooking, even toasting, and the ability to roast large items. This is its lowest price this year.
Additional Kitchen Offers
Field Company No. 8 Cast Iron Skillet – $132 (Save $33) These durable, artisanal skillets are seldom discounted.
Philips 2000 Series Air Fryer – $80 (Save $20) A reliable, compact air fryer that produces consistently crispy results.
Best Coffee Maker: Moccamaster KBGV at $248 (Save $112)
Built to last, the Moccamaster KBGV brews exceptionally clean coffee and comes with a five-year warranty. Different color options vary in discount.
Additional Coffee Offers
Leading Espresso Machine: Ninja Luxe Cafe Pro at $600 (Save $150)
An upgraded version of a popular model, the Ninja Luxe Cafe Pro includes a hot water spout, improved tamper, and excellent milk frothing capabilities.
Additional Espresso Offers
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Beauty & Wellness
Top Smartwatch: Apple Watch Series 10 at $310 (Save $120)
While the Series 11 offers longer battery life, the Series 10 shares the same processor and design, making it a smart buy at this price.
Additional Smartwatch Offers
Leading Fitness Tool: Hyperice Hypervolt 2 at $179 (Save $50)
Our favorite percussive massage gun, the Hypervolt 2 is lightweight, powerful, and includes multiple attachments and app-guided routines.
Additional Fitness Offers
Bob and Brad EZBack Massager Plus Remote – $53 (Save $27) A versatile massager suitable for back, neck, shoulders, and lower body.
Therabody Theragun Relief – $110 (Save $50) The most affordable Theragun model, now with an even deeper discount.
Best Beauty Tool: GHD Curve Soft Curl Iron at $167 (Save $72)
This curling iron heats quickly and features an ergonomic design that simplifies creating soft curls.
Additional Beauty Offers
Top Sleep Aid: Hatch Restore 3 at $134 (Save $36)
The Hatch Restore 3 helps establish healthy sleep routines with soundscapes and a gentle sunrise alarm. A Hatch+ subscription unlocks additional content.
Additional Sleep Offers
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(Source: Wired)
