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Adobe Firefly’s AI Video Editor Now Creates First Drafts Automatically

▼ Summary

– Adobe Firefly’s video editor is introducing an AI feature called Quick Cut that automatically creates a first draft video from footage and B-roll based on a user’s natural language description.
– Quick Cut works by editing out irrelevant parts, assembling different takes, and using appropriate footage to create transitions, streamlining the initial editing process.
– Users can further customize the output by specifying settings like aspect ratio and pacing in a prompt box, or by applying the tool to selected clips or an entire project.
– Adobe emphasizes that Quick Cut is designed to produce a starting draft, requiring editors to subsequently refine transitions and assemble the final video.
– This update is part of Adobe’s ongoing effort to add AI-powered, prompt-based editing tools to Firefly, aiming to help creators save time on mundane tasks and reach their creative vision faster.

Adobe Firefly’s video editor has introduced a powerful new tool called Quick Cut, designed to automate the initial stages of video production. This feature uses artificial intelligence to analyze uploaded footage and B-roll, assembling a coherent first draft based on simple user instructions. By describing the desired video in natural language, creators can bypass the tedious manual work of sorting clips and arranging basic transitions, allowing them to focus their energy on refining the creative vision.

Traditionally, video editing requires manually uploading all media and painstakingly piecing together sequences. Quick Cut streamlines this by intelligently removing irrelevant sections, organizing different takes, and using appropriate footage to create smooth transitions between cuts. Users maintain control by specifying parameters like aspect ratio and pacing directly in a prompt box. The tool can be applied to an entire project, a specific timeline segment, or just selected clips, offering flexibility for various workflows.

For added creative control, editors can select individual frames from their B-roll library. Firefly’s integrated video models can then generate short, custom transitions from these selections. This blend of automated assembly and targeted manual input provides a balanced approach to modern video editing.

Adobe emphasizes that Quick Cut is engineered to deliver a solid starting point, not a finished product. The resulting first draft still requires a human editor’s touch for final adjustments, perfecting transitions, and ensuring the narrative flow meets professional standards. The core goal is to accelerate the early, often monotonous phases of editing.

According to Mike Folgner, product lead for AI and next-generation video tools, this addresses a critical need in the creative community. “Our users, who are creators and marketers, consistently highlight their need for faster turnaround and time-saving techniques,” he explained. The mundane task of simply organizing raw footage is not where professionals find joy or add their unique value. Quick Cut is designed to help them rapidly identify the story within their media and reach a foundational “story cut” with unprecedented speed.

This update is part of Adobe’s ongoing expansion of its video toolkit. Recent months have seen the introduction of a timeline-based editor with layer support and prompt-based editing, where different objects are treated as separate, editable layers. The company has also enhanced Firefly with broader prompt-based capabilities, enabling users to direct edits to video elements, colors, and camera angles through text commands, alongside a comprehensive timeline view for fine-tuning frames and audio.

(Source: TechCrunch)

Topics

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