Thomas Eccel

Entity category: person

Artificial Intelligence

Google Adds ‘Sources’ Column to AI Search Reports

Google's new Sources column in AI Max Search Term Reports provides advertisers with detailed insights into how automated traffic is…

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BigTech Companies

Google Performance Max Now Supports Vertical 9:16 Image Ads

Google's Performance Max campaigns now support vertical 9:16 image ads, enabling brands to engage audiences on mobile-first platforms where attention…

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BigTech Companies

Google Ads Tests View-Through Conversion Optimization for Demand Gen

Google Ads is testing a new optimization tool for Demand Gen campaigns that incorporates view-through conversions into bidding strategies, improving…

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BigTech Companies

Google Ads Introduces New Checkbox Filters for Campaigns

Google Ads has introduced multi-select checkbox filters, enabling advertisers to manage and compare multiple campaigns simultaneously for improved efficiency. This…

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Newswire

Google Ads Unveils Tree Table Views for Better Reporting

Google Ads has introduced Tree Table Views in its reporting interface, providing advertisers with a more organized method to analyze…

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