Google has introduced a new "Ads using video" reporting segment in Performance Max campaigns, allowing advertisers to isolate and analyze…
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Google Marketing Live 2026 is scheduled for May 20 and will be the key event where Google unveils major annual…
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Google has released documentation for its Universal Commerce Protocol (UCP), which enables a native "Buy" button for streamlined checkout directly…
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Google's Merchant Center now automatically populates a Video Assets section with content from linked sources like YouTube, centralizing commerce-ready creative…
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Google Ads has launched a new dashboard to centralize product listing management, providing a consolidated view of campaign eligibility, issues,…
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Google Ads is introducing an automated tool within its Experiments dashboard that suggests preconfigured campaign tests based on your account's…
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Google Ads has simplified access to Manual CPC bidding by making the "Manually set bids" option more visible and directly…
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Google will require separate product IDs for online and in-store items if their attributes differ, starting in March 2026, to…
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A new "Go to..." button in Google Ads' Change history report allows users to directly navigate to modified campaigns or…
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Google is testing local store location labels within Shopping ads, showing a merchant's city to provide immediate geographical context and…
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Google is automatically linking YouTube channels with Google Ads accounts when a strong data relationship is detected, enabling advertisers to…
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Microsoft is retiring its Microsoft Advertising mobile app in January 2026, requiring all advertisers to switch to the web interface…
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Google has introduced asset-level reporting for Display campaigns, providing detailed performance insights for individual creative components like images and headlines.…
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Google Ads has introduced a new feature that encourages advertisers to create investment strategies for campaigns limited by budget, shifting…
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Google Merchant Center has launched a new Issue Details Page to help advertisers quickly identify and resolve account or product…
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Google Ads will permanently delete canceled accounts after six months of inactivity, ending the previous policy of indefinite storage and…
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Google Ads now automatically identifies low-quality images in the Recommendations tab, urging advertisers to improve visuals for better campaign performance…
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Google is retiring Call-Only Ads, with new campaigns ending in February 2026 and a full phase-out by February 2027, shifting…
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Google Ads has launched Suggested Plans in Performance Planner, providing pre-built frameworks to forecast ROI and recommend effective strategies with…
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