Free Tickets: SEO For Paws Live Stream Conference Supports Good Cause

SEO For Paws is set to return on September 23, 2026, offering a free live stream conference that combines high-level industry insights with vital humanitarian aid. Headlined by prominent search experts Barry Schwartz and Glenn Gabe, this year’s event tackles the pressing question dominating the digital marketing world: how does SEO evolve as artificial intelligence transforms user behavior? Attendees can expect deep dives into the current landscape of both traditional search engine optimization and AI-driven discovery methods.

Founded by Anton Shulke, a seasoned event organizer, SEO For Paws is more than just a professional gathering; it is a dedicated fundraiser for animal shelters in Kyiv, Ukraine. Shulke has remained committed to this mission since its inception, ensuring that proceeds go directly to those in need. To date, the initiative has generated over $100,000 through donations and sponsorships. The upcoming single-day event alone aims to contribute significantly to this total, with approximately $6,700 already earmarked for shelter support.

A Mission Born from Necessity

The heart of this charity lies in stories like that of Oksana, who manages an apartment-based shelter housing up to 64 animals. Her journey began with simple compassion, taking in one kitten after another, eventually expanding to include dogs. She rescued abandoned kittens from dachas and villages where unwanted pets were often left to drown or starve. Through hand-feeding, medical treatment, and finding adoptive homes, she provided safety for countless creatures.

When war broke out, the streets of Kyiv became filled with discarded pets, turning her home into an essential sanctuary out of sheer necessity. Today, Oksana cares for 60 cats and 4 dogs, ensuring they are fed, vaccinated, and treated with love. Without the intervention of individuals like Oksana, these vulnerable animals would face dire circumstances. Running such a facility is incredibly demanding, and ongoing financial support is crucial to maintain their care.

Expert Insights and Free Access

The livestream promises actionable advice from top-tier professionals in the field. In addition to Barry Schwartz and Glenn Gabe, the lineup features contributions from Lisa Paasche, Michał Suski, Martin Stepanek, Zach Chahalis, Ana Precup, and Louisa Frahm. These speakers have volunteered their time to highlight where the search industry is heading, particularly regarding the integration of AI technologies.

Registration for the event is completely free, allowing global participation without financial barriers. However, attendees are strongly encouraged to make donations to support the cause. The schedule begins at 9:00 a.m. PT / 12:00 p.m. ET / 5:00 p.m. UK. Participants can join the broadcast live, engage in Q&A sessions, and access a recording on YouTube if they cannot attend in real-time.

Supporting the Cause

All funds raised during the SEO For Paws live stream are donated directly to help cats and dogs in Ukraine. This event offers a unique opportunity for marketers and pet lovers alike to learn from industry leaders while making a tangible difference in the lives of animals in crisis.

To register for the conference, visit the official event page. Donations can be made securely through various options available on seocharity.com. Search Engine Journal is proud to serve as a sponsor for this impactful initiative, helping to bridge the gap between professional development and charitable giving.