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Apple’s Big Week: iPhone 17e, Budget MacBook, New iPads Revealed

Originally published on: March 1, 2026
▼ Summary

– Apple is set to announce several new products starting March 4, 2026, including the iPhone 17e, a low-cost MacBook, and refreshed Mac and iPad lines.
– The new low-cost MacBook is expected to feature an A18 Pro chip, a colorful aluminum design, and several cost-saving compromises like lower display brightness and no Thunderbolt support.
– The iPhone 17e will receive upgrades like a potential Dynamic Island, the A19 chip, and MagSafe compatibility, but will retain a 60Hz display and a single-lens camera.
– The iPad Air and low-cost iPad will get chip updates to the M4 and A18/A19 respectively, with the latter gaining Apple Intelligence support for the first time.
– High-end MacBook Pro models will be updated with M5 Pro and M5 Max chips, but a more significant redesign with an OLED display and touchscreen is expected in a future generation.

The tech world is buzzing as Apple gears up for a major product launch week, signaling the first significant announcements of 2026. CEO Tim Cook’s social media tease of a “big week ahead” coincides with scheduled media events in New York, Shanghai, and London on Wednesday, March 4. Anticipated reveals include the budget-friendly iPhone 17e, an all-new low-cost MacBook, and refreshed models across the Mac and iPad lineups.

A key highlight is the rumored low-cost MacBook, which aims to compete directly with affordable Chromebooks in the education market. Design whispers suggest an aluminum chassis reminiscent of the MacBook Air, likely available in 12.9-inch or 13-inch display sizes. To hit a compelling price point, Apple may employ a strategy similar to its budget iPad, using older display technology that results in a thicker chassis but allows for cost savings. This device is expected to forgo premium features like True Tone, a backlit keyboard, and Thunderbolt support, potentially offering only USB-C connectivity.

Powering this entry-level laptop could be the A18 Pro chip, a departure from the typical M-series processors in Macs. This chip, first seen in the iPhone 16 Pro, offers robust performance for everyday tasks like web browsing, document editing, and media consumption, though it isn’t intended for intensive workloads like high-end video editing. With at least 8GB of RAM to support Apple Intelligence, the device is poised to be a capable machine for students. Pricing is speculated to land between $599 and $799, strategically positioning it above the iPad Air but below the MacBook Air.

The iPhone 17e is set to receive meaningful upgrades over its predecessor. While retaining a familiar 6.1-inch design with a single rear camera, it may finally ditch the notch for the more modern Dynamic Island. A significant leap will come from the inclusion of the A19 chip, providing a notable performance and AI boost. Perhaps the most welcome change for users will be the expected addition of MagSafe compatibility, unlocking faster wireless charging and a vast ecosystem of accessories. Camera improvements may be modest, but the adoption of Apple’s faster, more efficient C1X modem should enhance cellular connectivity.

Apple’s tablet lineup is also in for updates. The iPad Air is slated for a chip bump to the M4, bringing speed and efficiency gains, while likely gaining the N1 networking chip for next-gen Wi-Fi 7 and Bluetooth 6 support. The more impactful update may come to the low-cost iPad, which is expected to jump to an A18 or A19 chip. This change is critical as it would enable Apple Intelligence features on Apple’s most affordable tablet for the first time, marking a major generational improvement.

For professionals, higher-end 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips are on the horizon, offering substantial performance uplifts for demanding workflows. However, potential buyers are advised that a more transformative update featuring OLED displays and touchscreen capabilities is rumored for the following generation. The MacBook Air, meanwhile, is expected to refresh with the standard M5 chip, continuing its role as a powerhouse in a slim, fanless design.

Beyond computers and phones, other products like the HomePod mini and Apple TV are due for updates, though their release may be tied to the delayed rollout of a more advanced version of Siri. With Apple opting for a press release rollout instead of a traditional event, all details will be unveiled in the coming days, setting the stage for Apple’s 2026 portfolio.

(Source: Mac Rumors)

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