Topic: google search updates
-
Google Search Redesign & Business Profile Post Views
Google has overhauled commercial search layouts in the EEA by introducing dedicated units for comparison sites and direct suppliers, requiring businesses to adapt their feed integrations and rank tracking strategies. Google is reintroducing view counts for Business Profile posts globally after a ...
Read More » -
Google’s Illyes Casts Doubt on Shifting Unavailable_After Dates
Google's Gary Illyes suggested that pushing an unavailable_after date forward is likely acceptable, but acknowledged uncertainty about its reliability for pages that expire and get renewed, requiring further investigation. Illyes clarified that Google must recrawl the page to detect a changed una...
Read More » -
Google: LLMs.txt won't impact your search rankings
Google has clarified that LLMs.txt files and similar AI-oriented formats have no impact on Google Search rankings, as the search engine ignores them entirely. The updated guidance emphasizes that while Google may crawl and index these files, they are not given special treatment and do not affect ...
Read More » -
Google's Best Practices for Read More Links
Google has updated its official guidance for webmasters on implementing "read more" links in search snippets, providing three core technical recommendations. The guidelines require the linked content to be immediately visible without user interaction, avoid JavaScript that manipulates scroll posi...
Read More » -
Google: AI Mode Scales Faster Across Languages
Google's Vice President and Head of Search Liz Reid stated that expanding AI Mode across countries and languages is significantly faster than previous Search features, compressing what once took "months or even years" into just a few months due to the technology being more multilingual by design....
Read More » -
Google: Canonicalization Fixes Can Take Up to Two Weeks
Google updated its canonicalization documentation to clarify that fixes may take up to two weeks to reflect in search results after content issues are resolved. The update includes a new section on timing and expands on how clustering works, noting pages must be sufficiently distinct to be groupe...
Read More » -
Google Merchant Listings Now Support Sale Duration & Product Categories
Google has updated its merchant listing structured data to support sale duration properties (validFrom, validThrough, priceValidUntil), aligning schema.org usage with the Merchant Center feed's sale_price_effective_date attribute. The update also adds support for the Product.category property, al...
Read More » -
Google's August 2026 Spam Update Begins Rolling Out
Google began rolling out its August 2026 spam update on August 18, affecting all regions and languages, with completion expected to take several days and no accompanying blog post or new spam policies announced. This is the third spam update of 2026, following a record-fast March update and a Jun...
Read More » -
Google Removes Cache-Served AMP Pages From Search Results
As of July 1, clicking an AMP result in Google Search now directs users directly to the publisher's AMP host page instead of a version served from Google's AMP cache, marking a major shift in delivery. Google has updated its documentation to remove references to the AMP viewer, AMP Cache, and sig...
Read More » -
Google AI Mode updates recipes to boost publisher traffic
Google has updated AI Mode for recipes to include creator names, ratings, and ingredient counts with prominent links at the top of responses, aiming to drive more traffic to publisher websites. This change follows feedback from recipe creators frustrated by reduced traffic from Google's AI summar...
Read More » -
Google to cite more sources in AI Overviews
Google is updating AI Overviews with a new "Further Exploration" section at the bottom that presents relevant articles and analysis in bullet-point links to expand on the user's query. AI Overviews will also feature an "Expert Advice" section with snippets from news, reviews, and public forums, e...
Read More »