Topic: verification tools

  • Meta's 'Q5' Surprise: New Lead Gen Upgrades Unveiled

    Meta's 'Q5' Surprise: New Lead Gen Upgrades Unveiled

    Meta has introduced "Q5" as a key period from late December to January, where advertisers maintaining campaigns saw a 25% lower CPM, 5.4% higher conversion rate, and 26% drop in cost per lead compared to October. The update simplifies CRM integration and setup, allowing advertisers to optimize fo...

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  • Understanding the Threat of AI-Powered Disinformation

    Understanding the Threat of AI-Powered Disinformation

    AI-powered disinformation campaigns use sophisticated tactics like deepfakes and emotional manipulation, making them harder to detect and more damaging than traditional misinformation. Factors fueling disinformation include accessible AI tools, social media echo chambers, and weak content moderat...

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