Topic: user data privacy

YouTube Enhances Ad Targeting for Creators

January 15, 2026

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YouTube Enhances Ad Targeting for Creators

YouTube is upgrading its Promotions tool to allow creators to target potential viewers based on specific interests, not just basic demographics like age and gender. This interest-based targeting uses aggregated, anonymized data from user behavior to make paid promotions more efficient by reaching...

Google Gemini Adds Chat Personalization, Lags Behind Rivals in Memory

Google’s Gemini has introduced new personalization features like "Personal Context," allowing the AI to learn from past conversations, but still lags behind competitors in memory capabilities. Gemini now offers Temporary Chat and enhanced data controls for privacy, though features like editing st...

Gemini Takes the Lead

Google possesses a leading AI model (Gemini 3), proprietary hardware (TPUs), and full-stack control, giving it a significant technological and efficiency advantage over competitors. A landmark deal with Apple will integrate Gemini into Siri, providing massive daily user distribution and data coll...