Topic: strategies effective ad campaigns

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  • Google Ads: Why Average Ad Strength Outperforms Excellent
    May 9, 2025
    80%

    Google Ads: Why Average Ad Strength Outperforms Excellent

    Google Ads often perform better with "Average" ad strength rather than "Excellent," as chasing higher ratings can hurt results by creating less relevant ad combinations. Strategic headline pinning (e.g., placing keyword-rich headlines first) outperforms Google's unpinned recommendations, maintain...

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ad strength performance (1) google recommendations headline pinning (1) impact ad ratings campaign metrics (1) case studies from major brands (1) data analysis findings (1)