Topic: strategic hiring
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Amazon Lays Off 14,000, Citing AI as Key Factor
Amazon is cutting 14,000 corporate jobs to streamline operations and invest in automation and AI as key growth drivers. The layoffs aim to reduce bureaucracy and redirect resources toward high-priority initiatives, with affected employees having 90 days to find new roles internally. This restruct...
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Why Structure Matters in Hypergrowth Marketing
In hypergrowth marketing, structured team expansion is crucial. Key phases, Foundation, Specialization, Scale, align roles with revenue milestones. Strategic hiring, from versatile generalists to specialists, supports growth while preventing burnout. This approach ensures a scalable, efficient team, adapting every 6–9 months to meet evolving business needs and competitive demands.
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